Since 2017, the Lemaire act in France for a Digital Republic has set a stricter regulatory framework for French e-sports players taking part in competitions in France and abroad: they are legally considered as professionals and as such must take out insurance cover.
As an agile and innovative subsidiary of the APRIL Group, APRIL International Voyage is the first operator to offer insurance cover dedicated to e-sports players, designed by and for players to ensure it is perfectly suited to the needs of the 850,000 French amateurs and professionals1.
APRIL International Voyage is therefore helping e-sports enthusiasts to professionalise their activity.
With 850,000 players taking part in competitions in France and abroad regularly, as well as a French market which is likely to represent $28.8 million (almost €23 million) by the end of 2018, e-sports are professionalising fast. Taking part in e-sports competitions exposes players to certain risks, whether related to transporting valuable equipment, to medical issues - particularly when travelling abroad for competitions - or to financial issues such as paying registration fees. Such risks need to be covered, over and above the mandatory aspect of the insurance. To make this transformation easier, APRIL International Voyage has spent the last few months co-designing an insurance product with professional and amateur players. "Our aim was to offer a product which was useful to players, as quickly as possible, covering all their requirements while sticking only to the essentials," explains Jean-Philippe Lardennois, Deputy CEO of APRIL International Voyage.
As such, APRIL International's e-sports competition insurance covers:
- Competition cancellation,
- Theft of mobile equipment, such as laptops, external hard drives and joysticks which are often expensive,
- Mental coaching, which is particularly important for young players, to help prevent addiction,
- Legal assistance,
- Repatriation assistance for competitions in France and abroad,
- Medical expenses.
1Paypal/Superdata research from 2016
The product offers three levels of cover, depending on the player's profile, for e-sports competitions in France and abroad.
Completely tailored customer service
As half of all players in France are under 25 years old, APRIL International Voyage has tailored its customer service to these digital natives who are always on the go, by making it possible to take this policy out online via www.april-international.com.
There is a real demand for this in France, which has increased since the Lemaire act made insurance mandatory. We are sure that our product will satisfy e-sports players who often spend a lot on travel and equipment. For that matter, we are currently holding discussions with various partners to continue raising awareness and offering effective protection to e-sports players, concludes Jean-Philippe Lardennois.
About APRIL International Voyage
For over 35 years, APRIL International Voyage has been working as a wholesale broker and administrator, designing, managing and distributing insurance and assistance policies to tourism professionals in both the leisure and business markets, for individuals and groups.
In 2018, APRIL, an international insurance services group and leading wholesale broker in France, will be celebrating its 30th anniversary. And at 30, the APRIL Group is still making life easier for its customers and partners - individuals, professionals and businesses - in the 31 countries in which the Group operates. APRIL's 3,800 staff members design, manage and distribute specialised insurance solutions for them (health-personal protection, mortgage, property & casualty, mobility and legal protection) as well as assistance services in order to offer an easier and more accessible insurance experience to as many people as possible.
Listed on Euronext Paris (Compartment B), the Group produced a turnover of €928.4 million in 2017.
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